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01 / 06 · PROBLEM
06 / CASE STUDYENTERED FROM PROJECT UNIVERSEPROJECT 03 / 04
BUSINESS ANALYTICS

[SHORT PROJECT DESCRIPTION · PROVIDED WITH REAL CONTENT]

BUSINESS ANALYTICSSQLPOWER BIDASHBOARDING
VISUAL · BARSIGNATURE PLACEHOLDER
REAL ANALYTICAL OUTPUT · PROVIDED WITH PROJECT CONTENT
01 / THE PROBLEM

Every analysis begins with a problem worth solving.

[PROBLEM STATEMENT · PROVIDED WITH REAL CONTENT]

WHY IT MATTERS

[WHY THIS ANALYSIS NEEDED TO HAPPEN · PROVIDED WITH REAL CONTENT]

QUESTION → DATA · WHAT DO WE NEED?
“[THE ANALYTICAL QUESTION · PROVIDED WITH REAL CONTENT]”
THE QUESTION ANCHORS EVERYTHING THAT FOLLOWS
02 / THE DATA

What data do we have?

[DATASET DESCRIPTION · PROVIDED WITH REAL CONTENT]

DATASET PROFILESCALE · PROVIDED WITH CONTENT
ROWS
[—]
COLUMNS
[—]
REFRESH
[—]
NUMERIC · [—]CATEGORICAL · [—]SAMPLE SHOWN · FULL DATASET NEVER DUMPED
04 / EXPLORATION
LENS · DISTRIBUTIONQUESTION → EVIDENCE → MEANING

VISUAL EVIDENCE · PROVIDED WITH REAL CONTENT

QUESTION

[EXPLORATORY QUESTION · PROVIDED WITH REAL CONTENT]

MEANING

[WHAT THIS LENS REVEALS · PROVIDED WITH REAL CONTENT]

05 / ANALYSIS

How the analysis proceeded.

[HOW THE ANALYSIS PROCEEDED · PROVIDED WITH REAL CONTENT]

SQLEXTRACT & MODEL THE METRICS
POWER BITURN METRICS INTO DECISION SUPPORT
EXPERT LAYERFOCUSED EXCERPT · NOT A NOTEBOOK DUMP
-- [METRIC DEFINITIONS · PROVIDED WITH CONTENT]
-- [GRAIN & RELATIONSHIPS OF THE MODEL]
ASSUMPTIONS · LIMITATIONS

[METHOD NOTES · ASSUMPTIONS · LIMITATIONS · PROVIDED WITH REAL CONTENT]

06 / INSIGHT · THE DISCOVERY
KEY VISUALIZATION · ANNOTATEDSPECIMEN EVIDENCE
KEY CHANGEANOMALY · CHECKED
01 / 04 · WHAT THE DATA SHOWS
OBSERVATION

[WHAT THE DATA SHOWS · PROVIDED WITH REAL CONTENT]

02 / 04 · A STRUCTURE REPEATS
PATTERN DETECTED

[PATTERN DESCRIPTION · PROVIDED WITH REAL CONTENT]

03 / 04 · TESTED, NOT ASSUMED
EVIDENCE

[WHAT SUPPORTS THE PATTERN · PROVIDED WITH REAL CONTENT]

04 / 04 · WHAT THE OBSERVATION MEANS
THE INSIGHT

[WHAT THAT OBSERVATION MEANS · PROVIDED WITH REAL CONTENT]

07 / THE OUTCOME

The conclusion of the investigation.

[RESULT / ANALYTICAL CONCLUSION · PROVIDED WITH REAL CONTENT]

WHAT WE LEARNED

[KEY TAKEAWAY · PROVIDED WITH REAL CONTENT]

METRICS · [PROVIDED WITH REAL RESULTS — NEVER INVENTED]

WE STARTED WITH
A QUESTION
WE FOUND
A PATTERN
THE DATA REVEALED
[WHAT THAT OBSERVATION MEANS · PROVIDED WITH REAL CONTENT]
WHICH LED TO
[RESULT / ANALYTICAL CONCLUSION · PROVIDED WITH REAL CONTENT]
CASE STUDY COMPLETE
The investigation continues.
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04 · Financial Data Review→ EXPLORE NEXT
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